Picture this: you’re cozied up in bed with a cold, feeling a bit down, or just in need of some good ol’ company. Cue your trusty comfort show, ready to whisk you away to a familiar world where you know every character’s quirks, every plot twist, and every cheesy line by heart.

Even though you could practically recite the script in your sleep, there’s something oddly comforting about hitting play on that series for the umpteenth time. It’s like a warm hug for your brain, instantly soothing and familiar.

But why are we so hooked on the same old storylines? According to Psychologist Pamela Rutledge, it’s all about seeking out structure and predictability in a chaotic world. Our brains crave the easy going familiarity of our favourite shows, especially when we’re feeling stressed or anxious.

She explained: “Finding comfort in remnants of pop culture isn’t a new phenomenon, although it is a strange one.

The science of rewatching is simple and intuitive: we seek out familiar stimuli as opposed to unfamiliar ones during times of stress. We find it comforting to watch things we’ve already seen because it is easy on the brain, and reduces its cognitive load.

Watching the same piece multiple times reaffirms that there’s order in the world and that it can create a sense of safety and comfort on a primal level.”

So, the next time you find yourself reaching for that remote to indulge in yet another marathon of your go-to series, just remember: there’s nothing wrong with finding a little comfort in the familiar. It’s like a mental spa day, minus the cucumber slices.